We are pleased to say that we have now received a detailed response from the Public Communications Unit to our Freedom of Information Act Request about Science So What? So Everything. The full response is below, in blockquotes; text in italics is our original questions. We have inserted some comments. there is a lot of detail here, though – we will return to this in future, but wanted to get this online ASAP.
What budget has been made available for the campaign, and how much has been spent?
So far, £600K has been spent on the campaign. Continue reading
We have previously posted some criticisms of aspects of the Science So What? So Everything? campaign. Elliot from the campaign has now responded to our guest post on Science: So What and science communication. We are grateful to him for getting back to us. However, we do have a number of concerns about his comment. Continue reading
We’ve previously pointed out that the Science: So What? campaign overplayed the evidence on childhood nutrition. They claimed that
long-running research involving hundreds of children has now decisively proven, for the first time, the direct link between infant diet and later obesity. It’s a fact: babies who eat plenty of fresh fruit and vegetable have a significantly reduced risk of obesity in later life.
While we are all in favour of eating plenty of fruit and veg, we aren’t aware of research decisively proves this type of link. We were therefore pleased to see that Science: So What? have modified their claims. They now state that:
Research, looking at the diet of hundreds of children, suggests a strong link between infant diet and later obesity and eating habits in later life
This is a definite improvement, though it is still a shame that they do not link the articles they are referring to. Continue reading
HolfordWatch is pleased to host a guest piece from a researcher in the Public Understanding of Science.
Over the last twenty or so years the academic study of science communication, also know by the less fortunate name of “Public Understanding of Science” (PUS) has moved from tentative and naïve beginnings, to questioning some of the core assumptions behind science communication.
Among the problematic concepts were: What do we mean by “Public”, what do we mean by “Science“, and what do we mean by “Understanding”? Continue reading